SQUIGS

SQUIGS has successfully carved out a unique niche in the "headcare" market by blending traditional Ayurvedic principles with a modern, playful aesthetic. Customers consistently praise the brand for its effective, multi-use formulas, particularly the Gooseberry Delight Hair Oil, which is lauded for its lightweight texture and ability to soothe the scalp without leaving a heavy residue. The sentiment is overwhelmingly positive, with users highlighting the brand's commitment to clean ingredients and its inclusive, "happy" brand identity. Reviews frequently mention visible improvements in hair shine and skin hydration, noting that the products deliver professional results while remaining accessible. While the product line is currently curated and small, the loyal following appreciates the intentionality behind each launch. Consumers feel a genuine connection to the brand's mission of self-care, viewing SQUIGS as a trustworthy, refreshing alternative to more clinical skincare competitors.