Folding Ribbon Rug

The pattern uses clever shading and color placement to create an optical illusion of depth. It gives the rug a sculptural, three-dimensional appearance that feels dynamic and modern underfoot.

Yes, New Zealand wool is highly regarded for its long, resilient fibers. It is naturally durable, stain-resistant, and soft, making it an excellent choice for living rooms or areas that see regular use.

Goodweave certification ensures that the rug was produced without child labor and that the artisans work in safe, fair conditions. It is a third-party guarantee of ethical manufacturing practices.

Regular vacuuming without the beater bar is recommended to keep the fibers clean. For spills, blot immediately with a clean, damp cloth, and consider professional cleaning once a year to maintain the integrity of the wool.

While these colors are bold, they are grounded by the rug's historical Gustavian motifs, which act as a neutralizer. It works best as a statement piece in a room with otherwise muted tones or as a vibrant anchor in a maximalist space.

At 12 mm thick, the rug provides a substantial, plush feel underfoot. It is thick enough to offer warmth and comfort without being so high-pile that it becomes difficult to clean.