Maybelline Lifter Foundation

This foundation is designed to offer smooth, even coverage that balances out your complexion while maintaining a natural, skin-like appearance. It is buildable, so you can layer it slightly in areas where you need a bit more correction without it looking heavy.

Because this formula is designed for a luminous, dewy finish, it is best suited for normal to dry skin types. If you have oily skin, you may find the glow too intense, though you can balance it by setting your T-zone with a translucent powder.

The 2% niacinamide is included to help brighten your complexion and improve skin texture with consistent use. While it acts as a makeup product first, these skincare ingredients work to support a healthier-looking base even when you aren't wearing foundation.

The lightweight, hydrating texture is formulated to glide over the skin rather than cling to dry patches or settle into texture. However, if you have deeper fine lines, using a smoothing primer underneath can help ensure an even smoother application.

Yes, thanks to the inclusion of hyaluronic acid, this foundation is quite hydrating. If you have normal skin, you might find it moisturizing enough on its own, but those with very dry skin will likely still prefer a lightweight moisturizer or serum as a base.