Wella Permanent Hair Color
Best professional grade solution for reliable home gray coverage.
This permanent cream color delivers deep, saturated pigment while actively protecting hair integrity during the coloring process. Infused with nourishing lipids and bond-protecting technology, it ensures a smooth, shiny finish and complete gray coverage without compromising hair health.
$9.99
More Color Charm options
Wella Vivid Darks Permanent Cream Hair Color
$9.99
Wella Colorcharm Cream Developer
$4.49
Wella Cream Developer
$3.99
Wella Permanent
$9.50
Wella Cream Developer
$4.49
Wella Permanent Cream Toner
$9.99
Wella Toner
$9.99
Wella Permanent Hair Color
$9.99
Wella Permanent Hair Color
$9.99
Wella Hair Color
$9.99
Wella Color Charm Toner
$8.49
Wella Color Charm Toner
$5.59
Wella Color Charm Haircolor
$5.59
Wella Color Charm Gel
$5.49
Wella Vivid Darks Lightener
$9.99
Wella Hair Color
$9.99
Wella Hair Color
$9.99
Wella Hair Color
$9.99
Wella Demi Permanent Hair Color
$9.99
Wella Hair Color
$9.99
Wella Hair Color
$9.99
Wella Hair Color
$9.99
Wella Colorcharm Toner
$5.98
Wella Permanent Toner
$9.99
Wella Permanent Cream Toner
$9.99
Wella Permanent Cream Toner
$9.99
Wella Toner
$9.99
Wella Permanent Toner
$9.99
Wella Vivid Darks Hair Color
$9.99
Wella Permanent Toner
$9.99
Wella Vivid Darks Hair Color
$9.99
Wella Permanent Toner
$7.99
Wella Permanent Toner
$9.99
Wella Vivid Darks Hair Color
$9.99
Wella colorcharm ShineLuxe Cream Developer
$4.89
Wella ShineLuxe Hair Gloss
$9.99
Wella Vivid Darks Hair Color
$4.99
Wella Vivid Darks Hair Color
$9.99
Wella Vivid Darks Hair Color
$9.99
Wella Vivid Darks Hair Color
$9.99
Wella Hair Color
$9.99
Wella Hair Color
$9.99
Wella Hair Color
$5.49
Wella Permanent Hair Color
$9.99
Wella Hair Color
$9.99
Wella Hair Color
$9.99
Wella Colorcharm Hair Color
$9.99
Wella Colorcharm Hair Color
$9.99
Wella Colorcharm Hair Color
$9.99
Wella Hair Color
$5.49
Wella Permanent Hair Color
$9.99
Wella Permanent Hair Color
$9.99
Wella Hair Color
$9.99
Wella Hair Color
$9.99
Wella Permanent Hair Color
$9.99
Wella Hair Color
$9.99
Wella Permanent Hair Color
$9.99
Wella Permanent Hair Color
$9.99
Wella Hair Color
$9.99
Wella Permanent Hair Color
$9.99
Wella Colorcharm Hair Color
$9.99
Wella Permanent Hair Color
$9.99
Wella Permanent Hair Color
$9.99
Wella Permanent Hair Color
$9.99
Wella Permanent Hair Color
$9.99
Wella Hair Color
$9.99
Wella Hair Color
$9.99
Wella Vivid Darks Lightener
$9.99
Wella colorcharm Hair Color
$9.99
Wella Permanent Hair Color
$9.99
Wella Hair Color
$9.99
Wella Permanent Hair Color
$9.99
Wella Hair Color
$9.99
Wella Permanent Hair Color
$9.99
Wella Permanent Hair Color
$9.99
Wella Hair Color
$9.99
Wella Permanent Hair Color
$9.99
Wella Permanent Hair Color
$9.99
Wella Permanent Hair Color
$4.29
Wella Hair Color
$4.29
Wella Hair Color
$9.99
Wella Hair Color
$9.99
Wella Permanent Hair Color
$9.99
Wella Permanent Hair Color
$9.99
Wella Hair Color
$9.99
Wella Permanent Hair Color
$9.99
Wella Permanent Hair Color
$9.99
Wella Permanent Hair Color
$9.99
Wella Permanent Hair Color
$9.99
Wella Permanent Hair Color
$9.99
Wella Hair Color
$9.99
Wella Cream Developer
$9.99
Wella Cream Developer
$9.99
Wella Cream Developer
$4.69
Wella Colorcharm Toner
$8.99
Wella Colorcharm Toner
$9.99
Wella Permanent Toner
$9.99
Wella Hair Color
$9.99
Wella Colorcharm Hair Toner
$4.29
Wella Color Charm Creme Developer
$5.98
Wella Color Charm Haircolor
$5.49
Wella ColorCharm Hair Color
$4.29
Wella Colorcharm Toner
$4.29
Wella Color Charm Toner
$5.49
Wella Permanent Liquid Toner
$4.29
Wella ColorCharm Hair Color
$4.29
Wella Color Charm Haircolor
$10.95
Wella Colorcharm Demi Permanent Hair Color
$9.99
Who it's for
- Individuals needing consistent, full-coverage results for silver or white hair.
- Home colorists desiring sophisticated, multi-tonal depth and professional-looking results.
- DIY users prioritizing a clean, controlled, and mess-free coloring process.
Who should skip it
- Fragrance-sensitive individuals or those working in small, enclosed bathrooms.
- Shoppers seeking an all-inclusive, grab-and-go hair coloring solution.
- People with compromised hair health or naturally porous, dry textures.
Performance breakdown
Gray Coverage
Reliably masks stubborn grays for a seamless, uniform finish.
Hair Integrity
BondGuard technology keeps strands resilient and minimizes chemical damage.
Application Ease
Cream consistency blends smoothly and stays put during processing.
Color Longevity
Rich pigment holds its depth through multiple wash cycles.
Conditioning Effect
Lipid blend leaves hair feeling soft rather than stripped.
Sensory Experience
Pleasant fragrance makes the at-home coloring process feel less clinical.
Key Specs
Volume
2 fl oz
Formula
Cream
Processing Time
30 minutes
Shade Level
1.0
Mixing Ratio
1:2
Key Ingredients
Shea Butter, Jojoba Oil, Acai Berry Extract
Technology
BondGuard
Professional Grade
Yes
Ammonia Free
No
Cruelty Free
No
Know before you buy
Still have a question?
Ask Metto anything about the Wella Permanent Hair Color before you decide.
